Dino Dogan of triberr.com is speaking on how to get traffic to your website. We’re hoping to learn how to use headlines, descriptions, and design to capture attention when readers come to your sight, and present content that delivers value to your audience.
This session seems to be selling triberr.com which is promoted as a “reach multiplier.”
Purrsonally, the best part of the session is sitting next to a very dapper Brighton, a Cornish Rex, rocking the Hawaiian shirt look this morning.
Reach: Use Triberr.com to get your message out.
Relevance –– shooting with a laser. Headline writing is extremely important. You should spend about 10% of the time on the post writing the headline. Don’t write a headline for a specific person, but for a state of mind. You’re writing for the person you want to attract. Write to appeal to emotion. Short is better than long. No surprises there.
Design is important. Buy design if you have to. (Note to Dino: Don’t tell us that you’ve seen our blogs and all our blogs are ugly. Because they aren’t. Just because you’re a self-professed Bad Ass doesn’t mean you should diss your audience.)
Be the best writer, videographer, etc. that you can be.
Headline tester returning to Triberr.com soon. The alpha version permitted A-B testing of headlines to determine which was the most effective.
Coming Soon: Triberr is going to create comment tribe, set up as a scored game. It will reward people for commenting on others’ blogs.
If you want to get comments, here’s a cheat: Write “I don’t know who said it, but “insert quote here”. In other words, use a common quote prefaced by “I don’t know who said it, but…” A lot of people will leave comments telling you who the quote author is. (Personally, I find comment cheats abhorrent.)
If you’re interested in exactly what Dino had to say, here’s the presentation.
Summary: If Triberr turns out to be a useful traffic booster, it was time well spent. If not, I wasted an hour of what was essentially an infomercial.